Opportunities
External
attractive factors that represent the reason for an organization to exist and
develop. What opportunities exist in the environment which will propel the
organization?
Identify them
by their “time frames”
Ø an
unfulfilled customer need
Ø arrival
of new technologies
Ø loosening
of regulations
Ø removal
of international trade barriers
Opportunities of Nokia
Ø
Increase
their presence in the CDMA market, which they are just entering, as well as 3G
and Edge.
Ø
New
growth markets where cell phone adoption still has room to go, including India
and other countries.
Ø
Leverage
its infrastructure business to get preference and a stronger position with
carriers.
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